Ful Backpacks: Combining Design, Technology and Travel
Granted, calling a backpack functional art may be a stretch. It is just a backpack after all. But if there’s any company out there that pays as close attention to aesthetics as function, it’s Ful. In fact, their motto is "Create quality bags with a fashion edge." And they succeed at both.
Ful was born in the gumbo of music, history and culture that is Memphis,
Tennessee and is run and designed by a small group of people who are
almost as passionate about music and culture as they are about
backpacks. And they use one to – forgive the pun – fuel the other.
That’s evident by everyone from Justine Timberlake and Taylor Swift, to
old-school Slash from Guns n Roses and Will.i.am turning to Ful for
their bags. Ful breaks its bags into a few categories – day packs and
backpacks, messengers and duffels. And each is designed to reflect both
cutting-edge backpack design and aesthetics.
One area where Ful shines is in accommodating your electronics and
technology. So here are a few of our favorite Ful
media/laptop/tablet/music-friendly day packs.
This is one sweet bag. It’s got an easy-access, side-opening laptop
pouch in the back of the bag instead of the front for added protection.
It’s got a separate front pouch with pockets to store all the stuff that
normally drops to the bottom of your bag. And it’s tough, water-proof
bottom keeps everything dry.|
If you’re just going to a coffee shop to read a few music blogs on your
tablet, the venue is the one. It’s clean, geometric, rectangular design
actually accommodates a 15.5-inch laptop and tablets. And it opens into
two packable compartments. If you’re looking for a dependable, compact
day pack that doesn’t look like every other bag out there, the Venue is
Ful also offers a few larger-size, laptop backpacks that fall somewhere between day pack and travel backpack. So if you’re heading to a music festival for a few days and need to bring some clothes or gear in addition to your laptop, here are a couple of Ful’s best offerings:
|Ful Treble Maker:
At 28.3 liters, the Treble Maker offers more than enough room for
trips. Like the Refugee, its laptop compartment is in the back for added
protection and it’s even got a sternum strap and water bottle pocket if
you want to take it on a hike.|
We’re not sure if the Tennman’s 32 liters of storage or its 16-inch
laptop compartment made Snoop Dog – now Snoop Lion – turn to the
Tennman, but we dig it. This is a full-on backpack – water bottle
pocket, sternum strap, large main compartment – that uses a sleek,
narrow design to make it perfect for ever day use or travel.|
Before we go, we have to mention two more of our favorites. They don’t fall into any particular category. They’re just cool bags
|Ful Heart Throb Rolling Backpack:
You’re young. You’re strong. But that doesn’t mean you want to haul
stuff on your back when you don’t have to. The Heart Throb offers nearly
40-liters of storage, is super lightweight, and offers most of the
features mentioned above. And it gives your back a break when you’re
chasing a bus after dancing in Buenos Aires until 6 a.m.||Ful Tremelo Day Pack:
We include the Tremolo simply for its cool factor. It looks like just a
World War II canvas pack, but is designed with all the
laptop-compatible, cutting-edge features Ful is known for. Call it
vintage modern. Either way it’s cool.|
So whether you’re heading to the work, school or the Berlin Festival, Ful offers backpacks that capture the zeitgeist of culture, technology, music and design.